Hiya,

First of all, thank you for visiting my website. I always felt there was a lot of confusion around my brand and business. So let me give you a brief, this is who I am and where I'm at now.

Most people know me as Lolo, and my journey online began as a blogger. After being featured on multiple fashion pages, I thought, "Well, why not sell what I'm wearing?" And that's how I started my initial business, loloskloset, an online boutique. I enjoyed the retail space, shipping products all over the world and even having some notable celebrities wear my items.

But I wanted more. So, I ventured into the events space and did some slight branding. It was an exciting time, but as life goes, I realized I wanted to expand my knowledge and skills. At the age of 31, I made the decision to go back to university and pursue my undergraduate and postgraduate degrees. And let me tell you, it was no small feat.

Being a full-time student while globe-trotting and juggling my influencer life was quite the adventure. But I'm proud to say that I graduated cum laude, even ranking in the top 5 of my year. It was a remarkable achievement considering my age and the many responsibilities I had on my plate.

My degree in strategic brand communications opened up new doors for me. I started consulting with small businesses, offering comprehensive solutions thanks to my unique perspective, which merges my influencer life and entrepreneurial experience. You see, I write all the copy on my website, whether it's about cars or nails. I find creative ways to reflect the brand story and make it shine.

Now, let's talk about the theme of my website. It's all about duality. On one side, you'll find my portfolio, showcasing my entrepreneurial projects and accomplishments. This is where my purpose-driven side shines, helping businesses thrive and grow. I've worked on some fantastic projects, and you'll find a selection of them in the portfolio section.

On the other side, we have my passion. This is my influencer side, where I get to express myself creatively and share projects that truly ignite my excitement. It's a space where I can explore different avenues and let my imagination run wild.

So, whether you're here to learn from my entrepreneurial journey, seek inspiration for your own projects, or simply enjoy the creative side of things, I'm thrilled to have you along for the ride.

Stay tuned for captivating blog posts, interviews with industry experts, and who knows, maybe even a giveaway or two. Together, we'll embrace the duality of life, finding joy in both purpose and passion.

Thank you for joining me on this adventure.

Till Next Time,

Paloma

‍